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Newbie Love Joins Hug-a-bub As A Hip Healthy Product

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Newbie Love premium cushioned wrap baby carrier has been acknowledged as a hip healthy baby carrier by the IDHI (the International Hip Dysplasia Institute).

According to the IDHI, Newbie Love is "acknowledged as hip healthy when used as directed" and Newbie Love was recognised for developing products that consider the importance of hip development during infancy. 

When tied correctly, and according to instructions, Newbie Love holds babies in the hip healthy froggy position, with baby's knees as high as baby's belly button height in a spread/squat deep seat position. Fabric from knee to knee supports baby's weight evenly, and the legs don't dangle straight down. 

For further information about Newbie Love go to


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